01
Product & growth
Find the decision that matters. Clarify your audience, value proposition, customer journey and priorities.
- Product and offer review
- Growth priorities and experiments
- A practical action plan
PRODUCT · MARKETING · PRACTICAL AI
Clear thinking.Better decisions.Work that moves.
I'm Aleksandr Kharitoshin. I help founders, professionals and teams make better product and marketing decisions — and put AI to work on real tasks.
Based in Spain · Working online · Sessions in English
✳Product & growth✳Marketing & measurement✳Practical AI education
01 / WORK WITH ME
A real business question. A clear way forward.
Bring a product decision, a marketing challenge or a workflow you want to improve. We'll define the problem, examine the evidence and agree on a useful next step.
02
Marketing & measurement
Connect marketing activity to business outcomes. Review how you attract customers, convert interest and measure results.
- Positioning and acquisition strategy
- Conversion journey review
- Metrics and measurement planning
03
AI for your work
Apply AI to one task that matters to you. Choose the approach, prepare useful context and decide how to check the output.
- A real task from your work
- Chat, agent or a simpler approach
- Clear checks and next steps
Individual consultations and tailored advisory work. Scope, fees and timing are agreed in writing before we start.
02 / LEARN WITH ME
AI without bullshit.
UNDERSTAND.APPLY.
CHECK.
COURSE · REGISTER YOUR INTEREST
Understand AI. Make it work for you.
Practical AI education for people who already use the tools and want to apply them more thoughtfully to their own work. Clear explanations, real practice and room to think.
01
Frame the task
Define the result you need and the constraints that shape useful work.
02
Build the context
Give AI the relevant background, sources and working rules.
03
Choose the approach
Decide what to do yourself, what to explore in chat and what to delegate.
04
Check and improve
Review outputs against your goal, correct errors and keep context current.
Taught in English · Online
Register your interest. I'll share the proposed format, dates and fees before you decide. No payment or commitment at this stage.
THE APPROACH
A better brief. A result you can check.
These five questions guide both the course and my approach to practical AI work.
- 01What result do I need?
- 02What does AI need to know?
- 03What does AI need to do?
- 04How will I check it?
- 05What should I do myself?
03 / ABOUT
Product judgment. Marketing experience. Practical teaching.
Aleksandr KharitoshinPRODUCT & GROWTH
I'm Aleksandr Kharitoshin, a Product & Growth professional with 11 years across marketing, AdTech and digital products. My work connects customer needs, business goals, measurement and execution.
I bring that perspective to consulting and to AI without bullshit: helping people understand their options, ask better questions and make decisions they can explain.
For entrepreneurs, independent professionals and teams in Spain and internationally. Consultations and teaching are delivered online in English.
How we'll work
01
Tell me what's happening
Share the question, your goal and the context that matters.
02
Agree on the right format
I'll reply to clarify fit, scope, fees and timing.
03
Leave with a next step
Work through the question and turn the discussion into practical action.
A few useful details
Who is this for?
Founders, entrepreneurs, marketers, product professionals and small teams who want help with a concrete business question or a more useful way to work with AI.
Which languages do you work in?
Consultations and the course are in English. You can browse this website and send an enquiry in English or Spanish. The teaching and working language is confirmed before you book.
Can I book or pay straight away?
Start with an enquiry. We'll agree on scope, fees, timing and applicable terms before any booking or payment. Submitting this form does not create a contract.
Is the course open for enrolment?
The course is accepting expressions of interest. Dates, the final format and fees will be shared before enrolment. Registering does not reserve a paid place or require payment.
Do I need a technical background?
The focus is on understanding and applying AI to work. You don't need to be a developer. Tell me about your starting point so we can check whether the course is a good fit.
04 / LET'S TALK
What are you working on?
Tell me about your challenge or your interest in the course. I'll reply to discuss a useful next step.
Prefer email?
aleksandr@k-har.comTaught in English · Online